Project Goals
To create a website that grabs the user's attention, clearly explains the problem the product solves, and motivates them to explore it further. A key objective was to make every visitor want to stay longer and learn how the product could solve their business challenges.
Concept & Design
We developed and tested 8 different screen concepts to find the perfect balance between aesthetics and functionality. The visual goal was to make the site minimalist and elegant while clearly explaining a complex problem using data and facts.
Animation & Interactivity
To bring the website to life and make it dynamic, we implemented step-by-step animations that adapt to the page scroll. This creates an engaging experience and helps retain the user's attention.
Technical Part
The site was built and deployed on WordPress, allowing the client to easily update content and monitor analytics through additional integrations in the admin panel. We also implemented complex modifications for smooth animations and custom interface elements.
Device Adaptation
One of the major challenges was adapting the design across different devices. We ensured the website looks great on both mobile and desktop, providing a seamless and user-friendly experience.
Result
After launch, the client noticed a significant increase in product interest: the number of visitors grew notably compared to their previous website, which failed to attract traffic.